What the Bleep is Marketing, Really?

Hot off the press is an article that I authored, published in the Microwave Journal, titled What the Bleep is Marketing, Really? It explores the difference between sales and marketing, and how Marketing - with a capital M - impacts the results of a company. In particular, I address the importance of Marketing to growing a technology company.

I hope you enjoy the read - feedback most welcome!

http://www.mwjournal.com/search/article.asp?HH_ID=AR_9360